If you’re starting a business or you’ve launched a new product, you may be asking: do I need a trademark?

 

Strictly speaking, you don’t need a trademark to conduct business or use a new product name. People sometimes confuse incorporation and trademark registration. A business can be incorporated, and you may use the business name, without trademarking it. Conversely, you can trademark a product or service personally — it doesn’t need to be corporate owned.

However, if you’re using a business or product name without trademarking it, you may not have exclusive protection for the name or logo. In other words, your competitors can use that name and there’s not much you can do about it. If you’ve got a great name or logo, then you should strongly consider trademarking it early on. Registering a federal trademark soon after launching your business, product, or service will prevents others from using your mark or even similar derivatives.

We are happy to offer a free consultation to help you determine whether you need a trademark. Simply give us a call at 888-421-0589.

Ready to file your trademark and protect your business?

We may it easy with our five-step process. Call us at (888) 421-0589 or click here to get started!

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